Walmart Introduces Buying Restrictions on Pokémon Trading Cards
In a significant move, Walmart has started implementing strict limits on how many Pokémon trading card products customers can buy during one shopping trip. This new rule was activated starting November 5th, according to a company memo distributed to employees.
Tackling Reseller Problems
Although not formally announced by Walmart, numerous sources suggest this decision was prompted by a viral TikTok video that depicted a customer buying a massive amount of Pokémon card items at a checkout counter. The store manager featured in the video received widespread backlash for allowing the bulk transaction to proceed.
Rule Specifics and Possible Weaknesses
The new restriction states that shoppers may only buy a maximum of five trading card packs or boxes per store visit. Yet, the wording has raised questions due to its vagueness. What exactly qualifies as a "box" remains unclear, and whether someone could buy five premium Elite Trainer Boxes is uncertain.
Additionally, because the restriction is based on individual trips, in theory a determined scalper could make multiple trips—buying five items each time—to accumulate significant stocks over several hours.
The Reseller Crisis
For the average collector, this approach might seem over the top, but for scalpers, it's standard practice. In recent years, speculators have greatly contributed to frequent stockouts of Pokémon cards, spurred by the TCG's growing fame.
Certain buyers aim to sell unopened products for a profit, whereas some search for valuable pulls that can fetch sky-high values. As an example, the Mega Lucario ex card from the latest set is currently selling at prices exceeding eight hundred dollars in online marketplaces.
Upcoming Releases
The new rule aligns with the approaching launch of the latest Pokémon expansion, scheduled for November 14th. Pre-release sales already show chase cards like the Charizard mega evolution being offered for around fifteen hundred dollars, highlighting the persistent interest and likely scalper target.
With any luck, Walmart's restrictions will help reduce mass buying and improve availability for true fans and casual players as well.
